Leveraging Tomorrow's Ideas Today

AUDIO PRODUCTS                                                                                                            
Introduction to Licensing: Creating A
Cash Flow Machine



A 90 minute introduction to licensing intellectual property and how you can create multiple revenue streams.

Licensing IS a recession proof business. Regardless of the economic outlook business needs still exist, and new businesses are being created through the licensing or sale of innovative products and ideas contributing to individual finances and strengthening our national economy. Following a basic licensing roadmap, this ninety minute CD seminar will provide an introduction to the licensing process and teach you how to use licensing to create multiple sources of income.

Price:      $129
Includes: 90 minute audio seminar
               15 Page workbook

Delivery:  Ship or Download



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Licensing Mastery: From Idea to Income Producing Asset




A three and one half hour advanced course that teaches you how to leverage IP rights - both as a property owner licensing out and as a business or entrepreneur seeking to acquire IP  by licensing in the commercialization rights.


Where there is innovation there is IP.  Innovative and creative ideas are at the heart of most successful businesses. Ideas by themselves, however, have little value. They need to be developed, turned into innovative products or services and commercialized successfully.  Whether you have created an intellectual property or are a business seeking to acquire an IP, Licensing Mastery will teach you the specific steps and strategies to use licensing to unlock the IP value and create and income producing asset. 

Price:      $299
Includes: 3.5 hour audio seminar
               75 Page Workbook
               Sample Agreements
               Power point Template
Delivery:  Ship or Download


 

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Niche Licensing: Leveraging Multiple Markets



Niche Markets are the "new" mass markets. Whether an intellectual property is defined for a single age group, specific audience or alternative lifestyle, “niche” markets are rapidly evolving and creating lucrative multi-billion dollar opportunities for licensing.

Today there are overwhelming niche licensing opportunities that did not exist a little more than a decade ago.
Learn how to use licensing to tap into these markets.  This 4 1/2 hour audio seminar covers 9 niche markets including:

  • Apparel - Combining creativity with new technologies, this niche market covers the gamut from fashion driven designs to gadget gear. 
  • Art - A growing multi-billion dollar market that is timeless, targets a variety of specific niches, and offers a year-round profit potential.
  • Autos - The energy crisis and the worldwide push to “go green” is driving the demand for innovative technologies and products.
  • Brands - This market has expanded beyond the traditional trademarks into many well know “personality” brands such as Trump and Newman.
  • Entertainment - A breadth of licensing opportunities in comic books, TV shows, blockbuster movies, video games and online content.
  • Online & Interactive - New technologies are driving this market, opening new distribution channels for entertainment, publishing, and gaming.
  • Pets - One of the fastest growing niche markets offers big licensing opportunities in both consumer and pet products. 
  • Publishing - The internet has created new opportunities for licensing and distribution of everything from hardcover to audio books.
  • Sports - The growing popularity and exposure of leagues and events from around the world are creating an increasing array of licensing opportunities.
Price:       $249.00
Includes:  4 Audio CD's
Delivery:  Ship or Download

Business Process Licensing: The 90 Day Cash Flow Creator



Have you developed a proprietary business method or marketing process? If so, you can use licensing to increase revenues, expand market share and reach new customers.

This 1 hour audio seminar will provide you with the complete process for licensing your business operations, sales, marketing, IT, staffing, coaching, training or other proprietary processes to third party distributors and marketers.  With the Business Process Licensing System, you can quickly develop your licensing program and complete the licensing process in as little as 90 days.  By following this licensing system, you will have all the information, marketing, promotional and legal documents necessary to market and license your Business Process or Marketing System.

Price:       $179

Includes:  1 Hour Audio CD

                 26 Page Workbook

                 Sample Contracts and Templates

Delivery:  Ship or Download


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University IP: The Billion Dollar

Startup Secret



Find out how to tap billions of dollars in market ready IP to launch a startup business.


What do Yamaha synthesizers, gene splicing and DSL have in common? They are all based on technology licensed from universities. As these examples show, universities often develop and license new cutting edge technologies. Over 400 university startups are created nationally each year based on federally funded R&D, which included Google, Netscape, Genentech, Lycos, Sun Microsystems, Silicon Graphics, and Cisco Systems. This audio seminar will teach you how to launch, fund and grow a startup business by licensing University IP. 

Price:      $149
Includes: 30 minute audio seminar
                32 Page workbook
                Sample Licensing Agreement
Delivery: Ship or Download


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Leveraging IP: How to Use IP Licensing to Expand and Grow A Business



A two hour strategic focus on how to leverage your core business assets through licensing.

You may be interested in starting a new business, expanding an existing business (extending your territory or the nature of business) or improving the quality of the goods or services of your business and thereby its market position. In many situations, licensing of intellectual property rights is an effective tool for achieving these business goals.The strategic utilization of intellectual property can substantially enhance the business development and competitiveness of your business: from product development to product design, from service delivery to marketing, and from raising financial resources to exporting or expanding your business abroad through licensing or franchising. 

Price:      $199
Includes: 2 hour audio seminar
               20 Page Workbook
               IP Buy & Sell Resource Guide
Delivery:  Ship or Download




 REFUNDS  POLICY - 14 days from the date of purchase.  Please review our refunds policy for details on refunds and returns.